Craig Kolochuk recognizes opportunity. After twenty years in the oil and gas industry, during a market turndown, he invested in a cannabis industry offering in 2018. He stepped up to become president of a new company called Sugarbud Craft Growers Corp., designed to evaluate cannabis opportunities and build a commercial grow facility in Stavely. It was the early days of legalized cannabis in Alberta.
The more he learned, the more Craig started to lean toward the idea of becoming vertically integrated and owning the retail side of the operations.